Symmetry and Shadows: Inside Tommi Viitala’s Signature Street Style

Symmetry and Shadows: Inside Tommi Viitala’s Signature Street Style

Helsinki-based Tommi Viitala (born 1975) is a storyteller whose passion for street photography came to life over five years ago—though his journey with cameras began in the 90s with film. In his work, every frame is a study in contrast and composition, where the play of light and shadows, precise geometry, and spontaneous moments coalesce into narratives of real city life.

In our Visual Q&A, Tommi explains, “I love street photography for its focus on capturing spontaneous everyday moments in public places, documenting unscripted scenes that offer a different view into the human world. I love the surprises that every day brings; there’s always something new just around the corner. I’m a storyteller at heart, so I want to create different worlds that we usually miss in our everyday life.”

His photographs, captured during recent travels to Paris, Rome, and Madrid, reflect his ongoing quest to reveal the beauty and truth hidden in urban chaos. Published in various international street photography outlets and exhibited worldwide, Tommi’s work invites viewers to pause, look closely, and appreciate the subtle yet powerful details of daily urban existence.

With an unyielding curiosity and an eye for the unexpected, Tommi Viitala continues to redefine street photography—transforming fleeting moments into timeless visual poetry that resonates with audiences globally.

We asked Tommi questions, questions that could only be answered with images…

Who are you?
How do you view the world?
How would you describe your lifestyle?
What gear do you prefer to use?
What is an important lesson you have learned?
What is your trademark photographic style?
What makes a great shot?
What truly inspires you?
Where do you go when you close your eyes?
Where is home for you?
Why photography?

Carry on with style

With our wide collection of durable, high-quality camera straps, we wanted to present photographers with a cool way of carrying their most beloved item comfortably, safely and in unique style.

Leica Rope Strap
Leica Rope Strap
Shop Now
Rope Camera Strap
Rope Camera Strap
Shop now
Leica Paracord Strap
Leica Paracord Strap
Shop now
EDC Everyday carry beanie by COOPH

About Us

We at COOPH endeavor to support photographers in breaking creative boundaries. This for us includes kitting them out with the right gear and apparel.

More Info